Psilo

Psilo is my pro-bono passion project — the place I get to be louder, weirder, and more hands-on than client work usually allows. They needed a mark that could read premium on a foil-stamped chocolate bar and still feel playful on a bag of gummies, so I drew a confident, rounded wordmark: geometric enough to anchor a system, friendly enough to never take itself too seriously.

From there, packaging became a flexible canvas rather than a fixed template — the mark stays constant while the world around it shifts, from silver-foil nature illustrations on the chocolate line to saturated psychedelia on the gummies. One logo is now a full seasonal catalog.